Culture is what happens when 30 team members show up somewhere outside the office, step onto a Major League field, start tossing a ball around, and suddenly realize one of their coworkers has been hiding a cannon for an arm.

Most people are busy. They wake up early. Their calendars are full. Their phones don’t stop buzzing. They move all day and collapse at night feeling exhausted, yet somehow stuck. Effectiveness is different. Being busy feels productive. Being effective actually is. There's a difference between being busy versus being effective.